
Driving Digital Innovation at Windhaven Insurance (2015)
The Challenge: Expanding Digital Offerings in a Highly Regulated Industry
Windhaven Insurance sought to modernize its digital capabilities by launching its first customer-facing online comparison quoting tool and inaugural mobile app. However, delivering these solutions required navigating strict insurance regulations, managing third-party integrations, and aligning executive priorities with technical execution.
Key Issues:
Lack of digital quoting options → Customers had no way to compare insurance rates online.
Need for a mobile-first approach → Windhaven required a user-friendly mobile app to improve accessibility.
Regulatory compliance challenges → Solutions had to meet strict insurance industry standards while integrating third-party APIs.
My Role: Industry Expert & Liaison Between Business & Technology
As a liaison and industry expert, I partnered with executive leadership and IT teams to lead the successful development and launch of Windhaven’s first online comparison quoting tool and mobile app.
Key Leadership Contributions:
✅ Led end-to-end project planning – Defined requirements, set timelines, and ensured seamless execution.
✅ Managed third-party API integration – Procured and implemented insurance-compliant APIs, ensuring regulatory adherence.
✅ Bridged technical and executive teams – Aligned business objectives with user needs and technical feasibility.
The Solution: Delivering Windhaven’s First Digital Insurance Tools
We successfully launched two major digital products, improving customer accessibility and engagement.
Key Enhancements:
Online Comparison Quoting Tool → Allowed customers to compare insurance rates in real-time.
Windhaven’s First Mobile App → Provided on-the-go access to policy management and claims.
Seamless API Integrations → Ensured real-time data accuracy while maintaining compliance.
The Impact: Enhanced Customer Engagement & Digital Transformation
Increased digital accessibility → Customers gained the ability to self-service policies and quotes online.
Expanded mobile presence → Windhaven’s first mobile app improved customer interaction & convenience.
Regulatory-compliant digital solutions → Ensured all integrations met industry standards while enhancing functionality.
Key Takeaways
🔹 Digital innovation transforms customer experience – Providing online and mobile access improves engagement.
🔹 Cross-functional collaboration is key – Bridging executive strategy with IT execution ensures success.
🔹 Regulatory compliance must be built-in – Managing third-party APIs with compliance oversight guarantees long-term scalability.
Final Thoughts
By leading Windhaven’s first digital quoting tool and mobile app, I delivered high-impact solutions that enhanced customer engagement, aligned executive vision with technology, and successfully navigated complex regulatory requirements—modernizing Windhaven’s digital insurance experience.